FLASH SALE: Digital Marketing Video Courses The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. If you own a successful business, you’ve probably come to realize that your website is growing just as quickly as your business. Blog posts, product…
LIMITED TIME SALE: Digital Marketing Video Courses The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In May 2020, Google took the step, as they occasionally do, of giving SEOs a heads up about a big change coming to their…
LIMITED TIME SALE: Digital Marketing Video Courses The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Deciding on an agency for content marketing is often a tough choice to make, and that’s mainly because: Hiring one will cost — at…
LIMITED TIME SALE: Digital Marketing Video Courses The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. As SEO professionals, we can easily fall behind on the latest Google search engine result page (SERP) features. Frequent updates keep us on our…
ON SALE: Digital Marketing Video Courses Link building isn’t always easy, but if you want to rank with SEO, links are often the cost of admission. While Google says SEOs sometimes focus too much on links, links remain one of the few confirmed ranking factors. Indeed, every study over the past decade shows a high…
ON SALE: Digital Marketing Video Courses On February 19, 2021, we measured a dramatic drop in Featured Snippets on Google SERPs in the US. Like any responsible data scientist, I waited to make sure it wasn’t a fluke, did my homework, and published when I was sure I was onto something. Then, this happened (30-day…
FLASH SALE: Digital Marketing Video Courses One of the great things about doing SEO at an agency is that you’re constantly working on different projects you might not have had the opportunity to explore before. Being an SEO agency-side allows you to see such a large variety of sites that it gives you a more…
LIMITED TIME SALE: Digital Marketing Video Courses It’s no secret that SEO relies heavily on technical components to drive site rankability, and with so many emerging technologies, new tools, and metrics (*cough* Core Web Vitals *cough*), you might be wondering whether these constant updates will affect your more technical work. To find out more about…
LIMITED TIME SALE: Digital Marketing Video Courses On February 19, MozCast measured a dramatic drop (40% day-over-day) in SERPs with Featured Snippets, with no immediate signs of recovery. Here’s a two-week view (February 10-23): Here’s a 60-day view, highlighting this historic low-point in our 10K-keyword data set: I could take the graph back further, but…
FLASH SALE: Digital Marketing Video Courses Structured data is one of the most effective ways to increase the visibility of your website content and increase the sustainability of your SEO as Google implements regular updates to the SERP environment. Over the last five years, many of Google’s most game-changing SERP features have been driven by…