The Rising Issue of Social Media “Influencers” in 2024 🚩

In the past decade, social media has become an integral part of our daily lives. With the rise of influencers and the influencer marketing industry, social media has become a breeding ground for individuals seeking fame and fortune through their online persona. However, as the influencer industry continues to grow, so does the problem of authenticity and credibility. In recent years, there has been a surge of individuals and brands seeking to cash in on the influencer marketing craze. As a result, the market has become saturated with influencers who may not have the experience, expertise, or genuine following to […]