The Truth Behind the Functioning (or Lack Thereof) of Influencer Businesses

How Influencer Businesses Actually (Don’t) Work In today’s digital age, social media influencers have become the new celebrities. With millions of followers and endless brand collaborations, it seems like influencers have found the perfect way to turn their online presence into a thriving business. However, behind the glamorous facade lies a harsh reality that many aspiring influencers fail to understand – influencer businesses don’t actually work the way they seem. Firstly, the notion that influencers are making easy money simply by posting on social media is a myth. Building a successful influencer business takes a significant amount of time and […]